Free Advertising Tools

Take better ads decision with AdKit's free tools & calculators!

All Tools

Ad Impression Calculator

Estimate your total ad impressions, reach, and cost per impression from your budget and CPM.

ImpressionsReachCPM

Safe Zone Checker

Check your ad creative against platform UI overlays. See exactly what gets hidden on Instagram, TikTok, YouTube, and more.

10 PlatformsPNG OverlaysFigma Templates

CPM Calculator

Calculate your cost per 1000 impressions, compare CPM across campaigns, and analyze impression-level ad efficiency.

CPM AnalysisCost EfficiencyPlatform Benchmarks

ROI Calculator

Calculate your advertising return on investment, net profit, and campaign profitability with daily performance tracking.

ROI AnalysisProfit TrackingCampaign Performance

ROAS Calculator

Calculate your Return on Ad Spend, analyze campaign profitability, and understand your break-even points.

ROAS AnalysisBreak-even PointsROI Metrics

Conversion Rate Calculator

Calculate your website conversion rate, cost per acquisition, and ROI to optimize your funnel performance.

CR% AnalysisCPA & ROIFunnel Metrics

LTV Calculator

Calculate Customer Lifetime Value, analyze LTV:CAC ratios, and optimize your customer acquisition strategy.

LTV AnalysisLTV:CAC RatioPayback Period

CTR Calculator

Calculate your click-through rate, analyze ad performance, and understand cost per conversion across campaigns.

CTR AnalysisCost MetricsConversion Funnel

CPC Calculator

Calculate your cost per click, compare CPC across platforms, and optimize your click-based advertising campaigns.

CPC AnalysisCost Per ClickPlatform Benchmarks

Engagement Rate Calculator

Calculate your social media engagement rate by impressions or followers. Analyze per-post and virality metrics.

ER% AnalysisPer-Post MetricsVirality Rate

CAC Calculator

Calculate your customer acquisition cost, LTV:CAC ratio, and payback period to optimize growth spending.

CAC AnalysisLTV:CAC RatioPayback Period

AOV Calculator

Calculate your average order value, profit per order, and break-even AOV to optimize e-commerce revenue.

AOV AnalysisProfit Per OrderE-commerce

Cost Per View Calculator

Calculate your video ad CPV, view-through rate, and cost per conversion for YouTube, Facebook, and TikTok campaigns.

CPV AnalysisView-Through RateVideo Ads

Facebook Ads Calculator

Forecast your Facebook campaign conversions, cost per acquisition, and ROAS before you spend, using real Meta benchmarks.

CPA & ROASMeta BenchmarksBudget Planning

Google Ads Cost Calculator

Estimate your monthly Google Ads spend, clicks, conversions, and ROAS before launching, using real Google CPC benchmarks.

Budget PlanningCPC BenchmarksROAS Forecast

TikTok Ads Calculator

Estimate your TikTok campaign reach, clicks, conversions, and cost per result using real TikTok CPM and CTR benchmarks.

Reach EstimateCost Per ResultTikTok Benchmarks

Shopify Fee Calculator

Calculate your real Shopify fees including credit card charges, transaction fees, and profit per sale across all plans.

Fee BreakdownPlan ComparisonProfit Per Sale

Campaign Name Generator

Build consistent campaign names from objective, funnel, audience, geo and date. Copy naming rules for your team or AI agent.

Naming ConventionAd Set & Ad NamesFree

UTM Builder

Build correctly-tagged campaign URLs with platform presets. Right ? and & joining, encoded values, no broken links.

UTM TagsPlatform PresetsFree

100% Free Tools

All tools listed here are free to use. No subscriptions, no hidden fees, and available to everyone.

Instant Results

Real-time calculations with smart insights to help you make better business decisions.

Privacy First

All calculations happen in your browser. Your data never leaves your device.